Hey God, you’re fired!

If the world was an empty canvas, would you create it exactly the same?

Hopefully not.

At least you would fix some of the big mistakes that have been made, like the Crystal night, Tsernobyl disaster, Global warming, Colonialism etc. Probably George W’s would´t have been presidents, we all were equal and World has peace.

Funny thing, if God did all this, he/she would be the first one to get sacked in the Apprentice nowadays.

The World is as grazy as it is. The best thing is to stop worrying and start making it better. It’s the same thing in business too. Your company has for sure made some mistakes. Some of your managers suck, your products are probably boring and you and your advertising agency tell dishonest stories. Shit happens.

Here’s my point.

The most important ability is to learn how to give up the old. Your background and history are your weaknesses when creating something new, because what got you here won’t get you there. All innovations start with disruption. In the Economy of Good only companies that make great products continuously win in long term. If you feel that you don’t have to change, that you know your branch of business and “things have always done this way”. Good bye.

The Economy of Good and Honest

Thanks to my best friend Internet for changing the world. People, business and the whole economy are getting more and more human and many of us are now focusing on doing good. Rapid communication and people to people (many to many) delivered messages in social medias have made an enormous change in mass opinions; how we should live, think and work. World is getting more tolerant, ethical, green and sustainable.

This has also an opposite side. If you’re not into the movement of good, if you’re a big fan of Sauron, dude/tte you’re scrued. We have a Judge that’s seeing everything and has an ultimate memory. It’s called Google. Being untruthful and lying yourself better doesn’t get you far, you get caught.

People are having conversations about you, liked it or not, negative word of mouth is much stronger than positive one. This means, that you and your business is always under estimation. The only way to succeed for a long term is doing good. That means check your values, check what you do, what you sell. If you’re not sure they are good enough, now it’s the time to make them better. It’s all about conversations. Share what you digg and fan, but also try to make the wrong right. Then we are making the world a better place.

Peace and honey people.

P.S.

Here’s a good post: How Good Business is Usually Better Business.